A doctor who once worked for the tobacco industry will speak about the dangers of nicotine addiction on Sept. 25.
Offered by the Contra Costa County Office of Education, the public is invited to a free and informative program, titled "Inside the Dark Side: The Science behind Nicotine Addiction and the Lies of the Tobacco Industry."
The presentation will take place at 7 p.m. Sept. 25 at the office, 77 Santa Barbara Road in Pleasant Hill.
Offered as an educational service to the community by the office's Tobacco Use Prevention Education (TUPE) program, Dr. Victor DeNoble will be the keynote speaker. Hired by the Philip Morris Tobacco Company in the 1980s to research and study the effects of nicotine on the brain DeNoble was later fired because of what his studies revealed, according to a news release from the education office.
"He became the first whistle-blower to begin tearing down the wall of secrecy built by the tobacco industry, and was a key witness in the federal government case against the tobacco industry," according to the release. DeNoble was featured on "60 Minutes" and "Dateline NBC," and his story was the subject of 2011 film "Addiction Incorporated."
He will discuss the science, history and biology of drug addiction.
Read more of Elizabeth Nardi's San Jose Mercury News article HERE.
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